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NEW WEBSITE HELPS KOMATSU CUSTOMERS

A new heavy machinery website is set to prove a bonus to customers and contribute directly to their productivity.

Leading machinery supplier Komatsu has redeveloped komatsu.com.au to world's best practice principles to provide its customers with swift access to its range of information and services.

It enables direct access to its Customer Support Centre with a live one-on-one webchat function, enhancing customer service.

The website has been designed to open portals to all essential Komatsu services including after sales support and Komatsu's exclusive customer enhancements, KOMTRAX and SMARTCONSTRUCTION.

Special attention has been paid to providing an intuitive user experience with easy navigation and search functions to help customers find equipment information and specifications.

The website has a news function and a direct link to an offers page which provides users with first access to purchase opportunities.

Users have the option to subscribe to Komatsu's free e-newsletter.

"On-line customer interaction has been expanding exponentially in all industries including ours," Komatsu's National Marketing Manager Wafaa Ghali said.

"Our challenge has been to combine electronic communication with person to person service which has been a hallmark of Komatsu's success with its customers," she said.

"Providing our customers with a user-friendly website with an intuitive interface has been a priority.

"A customer who wants to research a specific piece of equipment will find the site recognizes that requirement and gives priority to the enquiry.

"And any time when a customer wants to seek clarification it takes only a simple button push to access the Komatsu Customer Support Centre."

Ms. Ghali said the website would fast track access to Komatsu.

It would also link to Komatsu's partners and affiliates to create a complete chain of services.

Komatsu's new website is now live..

...ends/


For more information contact:

Australia: Wafaa Ghali
Komatsu Australia National Marketing Manager
Phone 1300 566 287
wghali@komatsu.com.au
www.komatsu.com.au



 
IMAGES
Intuitive user experience with easy navigation and search functions are just some of the new features to help customers find equipment information and specifications on the new Komatsu Australia website.